Kudret Keskin · Independent Product Consultant & Zero-to-One Builder

I build working products from complex problems.

Zero-to-one builder, product designer and independent consultant.

For more than 20 years, I've been turning ideas and complex business problems into digital products — from product strategy and system design to prototypes and production.

Today, my work sits at the intersection of product design, software and AI-native systems.

01 / 06

Selected work

Selected work turning complex business problems into working product systems across sectors and scales.

01 / 04

Operational Mobility Systems

Product work connecting mobility, charging and payment experiences with operational systems.

Mobility · Product Strategy · Operational Systems

Forthcoming
02 / 04

RubikPara — Operational Fintech Systems

A fintech product system bringing financial operations, business rules and user experience together.

Fintech · Product Architecture · Operational UX

RubikPara operational fintech system
03 / 04

Retail Experience Systems

Retail systems connecting physical and digital touchpoints in a shared customer experience.

Retail · Experience Strategy · Product Systems

Mall of Emirates retail experience work
04 / 04

Product Systems

Selected work across SaaS, enterprise and operational products, connected devices and AI systems.

SaaS · Enterprise · B2B · AI Systems

Mercedes product systems workFlick delivery SaaS productRateLink product systems work
Explore all work
02 / 06

From idea to working product.

I work with teams across different stages: clarifying a problem, defining a product strategy, shaping the system, and moving from prototype to production.

StrategySystemsProductProduction

Design is my foundational discipline. My work connects data, processes, business rules, technology and user experience, with AI and agentic systems becoming part of that structure.

03 / 06

Currently building

Alongside consulting, I build my own products and tools for product development.

Firmam.ai

In development

AI-native business software connecting fragmented daily operations in a shared context.

firmam.ai

PO_AGENT

In development · Open Source

An experimental Product Owner system orchestrating the path from a product idea to actionable development tasks through agents.

04 / 06

Writing

Notes on product development, system design and how AI is changing the way we build products.

All writing
05 / 06

Designing. Building. Making.

For more than 20 years, I have worked across technology products as a designer, product leader, director, consultant and founder. Today I join teams as an independent B2B contractor, working from problem framing and solution architecture to a functioning product.

About me
06 / 06

Working on a hard product problem?

I work with teams as an independent consultant and contractor on product strategy, complex product systems and AI-native product development. If we could work together on a project, let's talk.

Get in touch